The result of my research has led to Highland – we started absolutely from scratch with a clean sheet of paper. I found that patrons are essentially looking for four things: a beautiful and comfortable environment, exceptional hospitality from the staff, quality drinks at reasonable prices, and a fun vibe with exciting entertainment that changes often. I’ve really tried to unravel the DNA of what makes those bars so special. Think of the Abbey in Los Angeles, Sidetrack in Chicago, or The Round-Up in Dallas. In doing research for this project, I’ve traveled extensively to visit the gay bars, dance clubs, and restaurants that are considered icons in their cities – not just for the LGBTQ community – but for their entire communities. And since I’ve been going out to gay bars in Austin for over 20 years, I thought that was an area in which I had enough knowledge and passion to make my mark.
For years, I’ve been trying to determine how I might make my own small contribution to what makes this city special. It’s pretty clear that Austin is becoming an increasingly global city, recognized both for its residents’ independence and an authentic, unique style that has grown out of being a liberal oasis in a very “red” state. What made you want to take on this new endeavor? You’ve had a successful real estate investment career. We sat down with Grunnah to talk about Highland and its role in Austin’s evolving downtown. The renovated warehouse space will feature everything from laid-back happy hours to live music and dance parties. Look for one of Austin’s best-loved mixologists, Joyce Garrison, behind the bar.
Now he’s taking that expertise and a passion for the city he’s called home for more than two decades, and opening Highland, an upscale gay bar that will cater to clientele seeking a sophisticated downtown bar and club experience. The owner of real estate firm Castle Hill Investments, he’s been one of the top commercial real estate brokers in the area for years.